The Seoul Metropolitan Government's Seoul Beauty Week runs August 22–25 at Dongdaemun Design Plaza, with free admission for all exhibitions and programs.
Clara Yun ·
published
· version 1
Photograph taken on 2024-06-01.
What this means for travelers
Seoul Beauty Week 2026 takes place August 22–25 at DDP with free admission to all exhibitions and programs. Attendees can register in advance online or on-site on the day of the event.
Event Overview
Hosted by the Seoul Metropolitan Government
Dates: August 22 (Sat) to 25 (Tue), 2026
Location: Dongdaemun Design Plaza (DDP)
152 companies will showcase their products this year
The most important change to this year's event is the introduction of the Seoul Beauty Forum
Admission and Registration
All exhibitions and programs are free of charge
Advance registration is available on the official website (seoulbeautyweek.or.kr)
On-site registration on the day of the event will also be accepted
Program Schedule
Experience booths at Eoullim Plaza start operating at 11 AM on August 22 (Sat)
The Art Hall Exhibition opens to the general public at 2 PM on August 23 (Sun), after business-only tours end
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